Excel & Generative AI for Smarter Decisions Masterclass

In today’s data-driven world, professionals must master both data analytics techniques and AI powered tools to stay competitive. This 2-day course blends Excel based analytics with Generative AI applications to help participants analyze data, automate workflows, and generate insights faster. Through hands-on exercises and real-world use cases, learners will discover how to combine traditional data skills with AI to enhance productivity and decision-making.

This course empowers participants to blend traditional data analytics with Generative AI, enabling smarter decisions, automated workflows, and future-ready skills for the digital workplace.

Course objectives.

By the end of this masterclass, participants will be able to:

Perform structured data analysis using Excel (PivotTables, Charts, Power Query, Macros).
Clean, transform, and visualize data for actionable insights.
Integrate Generative AI tools (ChatGPT, Copilot, Gemini, Claude, etc.) into analytics workflows.
Craft effective prompts to accelerate data interpretation, reporting, and decision-making.
Apply AI-powered automation to real-world business challenges.

Target audience.

HR, Finance, Marketing, Sales, and Operations professionals
Business analysts, executives, and managers handling data-driven tasks
Users with basic Excel knowledge seeking to move into advanced, automated, and AI-assisted workflows

Course outlines.

Module 1: Introduction to Data Analytics in Business

Why analytics matters in decision-making
Challenges in manual analysis vs. AI-powered insights

Module 2: Excel Essentials for Analytics

Data cleaning & preparation
PivotTables, PivotCharts, and trend analysis

Module 3: Power Query for Workflow Automation

Streamlining large datasets
Transforming messy data into structured reports

Module 4: Excel Macros for Automated Reporting

Intro to VBA Macros
Automating repetitive data analysis tasks

Module 5: Hands-On Case Study: Automated Reporting

Build a weekly automated sales/finance dashboard
Debugging & sharing analytics automation

Module 6: AI Tools for Analytics – ChatGPT, Copilot & More

Using ChatGPT for data explanation & trend insights
Copilot integration in Excel for instant analytics

Module 7: Prompt Engineering for Data Insights

What makes a powerful analytics prompt?
AI-powered forecasting, summarization & visualization

Module 8: Real-World AI Analytics Use Cases

Case studies: finance, marketing, HR, supply chain
AI trends shaping the future of analytics

Hands-On Project: AI-Driven Dashboard

Combine Excel analysis with AI-generated insights
Create a management-ready dashboard

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